February 2026
22jewelry.com
22 Jewelry is an online jewelry store specializing in designer beaded jewelry made from yellow gold, rose gold, and silver. The store offers a curated collection of necklaces, bracelets, rings, anklets, earrings, and accessories for women, men, and children, with themed collections including classic styles, evil eye, pearl, turquoise, and gemstone designs.
Performance Needs Attention
This store scores 35/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
195
Collections
73
Pages
10
Blog Posts
193
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 22 points below Jewellery & Watches category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 25 Feb 2026
Overall Ranking
#14954 / 16375
Faster than 9% of stores
Jewellery & Watches Ranking
#706 / 758
Top 93% in category
Category Avg Performance
57
-22 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#509 in Jewellery & Watches
Above average (top 47%)
76% below average
195 products vs 802 avg
Slower than 93% of Jewellery & Watches stores
PageSpeed score: 35/100
No BNPL options
64% of Jewellery & Watches stores offer PayPal
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
76% below average
avg
1% above average
avg
64% below average
avg
320% above average
avg
Category Intelligence
How February 2026 compares to other jewellery & watches stores
7%
of Jewellery & Watches stores use this theme
Insights
- 64% of Jewellery & Watches stores offer PayPal
Theme & Design
Theme Name
PrestigeType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 47% by catalog size
high
Strong content (193 blogs, 10 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About February 2026
February 2026 is a jewellery & watches ecommerce store built on and operating in US. The store currently offers 195 products organized across 73 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
February 2026 uses the Prestige theme from the Shopify Theme Store. This theme choice is used by 7% of jewellery & watches stores.
Performance Analysis
Based on Google PageSpeed Insights, February 2026 achieves a performance score of 35/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, February 2026 has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal
Competitive Positioning
Within the Jewellery & Watches category, February 2026 ranks #509 out of 1082 stores we track. This places them in the top 47% of jewellery & watches stores by product catalog size.
Last scanned
Feb 24, 2026