Parallax
90milessouth.com
90 Miles South is a clothing and apparel brand specializing in Cuban heritage-inspired t-shirts, performance wear, and accessories for men and women. The store offers graphic tees, hats, and lifestyle products designed around Cuban culture and identity.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
40
Collections
11
Pages
3
Blog Posts
0
CommerceRank Score
Overall store health assessment based on 5 key factors
31/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 10 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
- Add blog content to improve SEO and engagement
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#12583 / 16375
Faster than 23% of stores
Fashion & Clothing Ranking
#2283 / 2989
Top 76% in category
Category Avg Performance
57
-10 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#2995 in Fashion & Clothing
Below 68% of stores
95% below average
40 products vs 819 avg
Slower than 76% of Fashion & Clothing stores
PageSpeed score: 47/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
95% below average
avg
88% below average
avg
93% below average
avg
100% below average
avg
Category Intelligence
How Parallax compares to other fashion & clothing stores
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 68% by catalog size
low
Minimal content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About Parallax
Parallax is a fashion & clothing ecommerce store built on and operating in GB. The store currently offers 40 products organized across 11 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Parallax uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Parallax achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Parallax has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Parallax ranks #2995 out of 4419 stores we track. This places them in the top 68% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
