91Vocals [esc]
91vocals.com
91Vocals is a digital audio marketplace offering premium royalty-free vocals, sample packs, loops, and acapellas created by professional producers and sound designers. The platform provides downloadable music production assets for musicians, producers, and content creators.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
90
Collections
5
Pages
12
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
35/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 19 points below Music & Merch category average (61)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#13736 / 16375
Faster than 16% of stores
Music & Merch Ranking
#279 / 305
Top 91% in category
Category Avg Performance
61
-19 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.000
Cumulative Layout Shift
138ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 436 Music & Merch stores
#168 in Music & Merch
Above average (top 39%)
92% below average
90 products vs 1,103 avg
Slower than 91% of Music & Merch stores
PageSpeed score: 42/100
No BNPL options
63% of Music & Merch stores offer PayPal
Category Benchmarks
Compared to 436 stores in Music & Merch
92% below average
avg
92% below average
avg
14% below average
avg
92% below average
avg
Category Intelligence
How 91Vocals [esc] compares to other music & merch stores
0%
of Music & Merch stores use this theme
Insights
- 63% of Music & Merch stores offer PayPal
Theme & Design
Theme Name
LabelType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 39% by catalog size
low
Basic content (12 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Music & Merch Stores
Other music & merch stores with similar size
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About 91Vocals [esc]
91Vocals [esc] is a music & merch ecommerce store built on and operating in TR. The store currently offers 90 products organized across 5 collections, making it comparable in size for the music & merch category.
Theme and Design
91Vocals [esc] uses the Label theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, 91Vocals [esc] achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 81/100 for accessibility and 77/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, 91Vocals [esc] has not implemented a third-party review platform. Compared to other music & merch stores, 63% of music & merch stores offer paypal
Competitive Positioning
Within the Music & Merch category, 91Vocals [esc] ranks #168 out of 436 stores we track. This places them in the top 39% of music & merch stores by product catalog size.
Last scanned
Feb 24, 2026
