Aerende
aerende.co.uk
Aerende is an ethical homeware retailer offering timeless, handmade craft products including pottery, linens, soft furnishings, soaps, wax, and kitchen items, all produced in the UK by artisans facing social challenges. The brand focuses on sustainable, conscious interior products for the ethically-minded home.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
100
Collections
15
Pages
17
Blog Posts
49
CommerceRank Score
Overall store health assessment based on 5 key factors
64/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 10 points below Homeware category average (58)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12251 / 16375
Faster than 25% of stores
Homeware Ranking
#352 / 457
Top 77% in category
Category Avg Performance
58
-10 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
4.6s
Speed Index
Store Audit
Actionable insights compared to 673 Homeware stores
#375 in Homeware
Below 56% of stores
89% below average
100 products vs 898 avg
Slower than 77% of Homeware stores
PageSpeed score: 48/100
Category Benchmarks
Compared to 673 stores in Homeware
89% below average
avg
81% below average
avg
15% below average
avg
69% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Stamped
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Below average catalog size
Top 56% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Homeware Stores
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About Aerende
Aerende is a homeware ecommerce store built on shopify and operating in US. The store currently offers 100 products organized across 15 collections, making it comparable in size for the homeware category.
Theme and Design
Aerende uses the Editions theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Aerende achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 75/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Aerende uses Stamped for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Homeware category, Aerende ranks #375 out of 673 stores we track. This places them in the top 56% of homeware stores by product catalog size.
Last scanned
Feb 19, 2026
