Dawn 15.4.0-28-Nov-25
alexgear.com
AlexGear is a men's fashion retailer specializing in genuine and faux leather jackets, vests, and coats. The store offers a curated selection of biker jackets, bomber styles, celebrity-inspired outfits, and cosplay costumes, positioning itself as a one-stop shop for premium leather apparel.
Products
1,093
Collections
67
Pages
11
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
64/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#6799 / 16375
Faster than 58% of stores
Fashion & Clothing Ranking
#1302 / 2989
Top 44% in category
Category Avg Performance
57
+4 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.000
Cumulative Layout Shift
121ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#572 in Fashion & Clothing
Top 13% of stores
33% above average
1,093 products vs 819 avg
Faster than 56% of Fashion & Clothing stores
PageSpeed score: 61/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
33% above average
avg
28% below average
avg
73% below average
avg
94% below average
avg
Category Intelligence
How Dawn 15.4.0-28-Nov-25 compares to other fashion & clothing stores
11%
of Fashion & Clothing stores use this theme
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 13% by catalog size
low
Basic content (11 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Dawn 15.4.0-28-Nov-25
Dawn 15.4.0-28-Nov-25 is a fashion & clothing ecommerce store built on and operating in LT. The store currently offers 1,093 products organized across 67 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Dawn 15.4.0-28-Nov-25 uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Dawn 15.4.0-28-Nov-25 achieves a performance score of 61/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 99/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dawn 15.4.0-28-Nov-25 has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Dawn 15.4.0-28-Nov-25 ranks #572 out of 4419 stores we track. This places them in the top 13% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
