Parallax
allisontannis.com
Allison Tannis is a nutrition expert's wellness brand offering science-backed resources including bestselling health books, nutritional guidance, and recipes focused on optimizing health for families, athletes, and active individuals. The store combines educational content on nutrition with digital products and books authored by registered holistic nutritionist Allison Tannis.
Products
9
Collections
2
Pages
4
Blog Posts
70
CommerceRank Score
Overall store health assessment based on 5 key factors
37/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#7487 / 16375
Faster than 54% of stores
Health & Wellness Ranking
#163 / 378
Top 43% in category
Category Avg Performance
57
+3 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 593 Health & Wellness stores
#380 in Health & Wellness
Below 64% of stores
96% below average
9 products vs 212 avg
Faster than 57% of Health & Wellness stores
PageSpeed score: 60/100
No BNPL options
62% of Health & Wellness stores offer PayPal
Category Benchmarks
Compared to 593 stores in Health & Wellness
96% below average
avg
93% below average
avg
84% below average
avg
35% above average
avg
Category Intelligence
How Parallax compares to other health & wellness stores
0%
of Health & Wellness stores use this theme
Insights
- 62% of Health & Wellness stores offer PayPal
Theme & Design
Theme Name
ParallaxType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 64% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Health & Wellness Stores
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About Parallax
Parallax is a health & wellness ecommerce store built on and operating in US. The store currently offers 9 products organized across 2 collections, making it comparable in size for the health & wellness category.
Theme and Design
Parallax uses the Parallax theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Parallax achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Parallax has not implemented a third-party review platform. Compared to other health & wellness stores, 62% of health & wellness stores offer paypal
Competitive Positioning
Within the Health & Wellness category, Parallax ranks #380 out of 593 stores we track. This places them in the top 64% of health & wellness stores by product catalog size.
Last scanned
Feb 24, 2026
