alphalete/eu
alphalete.uk
Alphalete Athletics UK is a premium athleisure brand offering high-quality workout clothes and casual wear for women and men. The store features collections of leggings, sports bras, shorts, tops, sweatpants, and coordinated workout sets designed for style, comfort, and functionality.
Performance Needs Attention
This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,277
Collections
108
Pages
12
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
52/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 24 points below Fashion & Clothing category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#15231 / 16375
Faster than 7% of stores
Fashion & Clothing Ranking
#2769 / 2989
Top 93% in category
Category Avg Performance
57
-24 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.010
Cumulative Layout Shift
151ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#494 in Fashion & Clothing
Top 11% of stores
56% above average
1,277 products vs 819 avg
Slower than 93% of Fashion & Clothing stores
PageSpeed score: 33/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
56% above average
avg
16% above average
avg
71% below average
avg
91% below average
avg
Category Intelligence
How alphalete/eu compares to other fashion & clothing stores
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 11% by catalog size
low
Basic content (12 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About alphalete/eu
alphalete/eu is a fashion & clothing ecommerce store built on and operating in GB. The store currently offers 1,277 products organized across 108 collections, making it larger than average for the fashion & clothing category.
Theme and Design
alphalete/eu uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, alphalete/eu achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 79/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, alphalete/eu has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, alphalete/eu ranks #494 out of 4419 stores we track. This places them in the top 11% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
