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Dawn

amauiday.com

A Maui Day Original Handbags is a Hawaii-based ecommerce store specializing in handmade handbags, wristlets, and accessories featuring original art printed on fabrics. The brand emphasizes locally-made products crafted on Maui with a focus on vintage Hawaiian-inspired designs.

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Products

73

Collections

6

Pages

3

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

53/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content8/15 (Good)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#1790 / 16375

Faster than 89% of stores

Jewelry & Accessories Ranking

#50 / 514

Top 10% in category

Category Avg Performance

57

+17 above avg

Category Avg LCP

1.9s

74

Performance

97

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#413 in Jewelry & Accessories

Below 61% of stores

91% below average

73 products vs 770 avg

Faster than 90% of Jewelry & Accessories stores

PageSpeed score: 74/100

No BNPL options

61% of Jewelry & Accessories stores offer PayPal

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products73 / avg 770

91% below average

avg

Collections6 / avg 50

88% below average

avg

Pages3 / avg 17

82% below average

avg

Blog Posts3 / avg 26

88% below average

avg

Category Intelligence

How Dawn compares to other jewelry & accessories stores

Theme Adoption

13%

of Jewelry & Accessories stores use this theme

Insights

  • 61% of Jewelry & Accessories stores offer PayPal

Theme & Design

Theme Name

Dawn

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 61% by catalog size

Content Investment

low

Basic content (3 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

73 products6 collections3 pages3 blogs

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About Dawn

Dawn is a jewelry & accessories ecommerce store built on and operating in GB. The store currently offers 73 products organized across 6 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Dawn uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of jewelry & accessories stores.

Performance Analysis

Based on Google PageSpeed Insights, Dawn achieves a performance score of 74/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Dawn has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal

Competitive Positioning

Within the Jewelry & Accessories category, Dawn ranks #413 out of 679 stores we track. This places them in the top 61% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 24, 2026

Dawn | Jewelry & Accessories Store Analysis | CommerceRank