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And Daughter

shopify

and-daughter.com

&Daughter is a knitwear brand offering foundational wool and cashmere garments including cardigans, crewnecks, v-necks, and accessories for men and women. All products are made from 100% natural yarns responsibly sourced and manufactured in Scotland and Ireland.

Fashion & Clothing
Bespoke
NO / NOK
PayPal +2
Visit Store

Products

172

Collections

53

Pages

26

Blog Posts

16

CommerceRank Score

Overall store health assessment based on 5 key factors

C

62/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#10043 / 16375

Faster than 39% of stores

Fashion & Clothing Ranking

#1854 / 2989

Top 62% in category

Category Avg Performance

57

-3 below avg

Category Avg LCP

1.9s

Faster than avg

54

Performance

86

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.6s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPgood

106ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.5s

First Contentful Paint

TTFBgood

567ms

Time to First Byte

SIpoor

17.3s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1841 in Fashion & Clothing

Above average (top 42%)

79% below average

172 products vs 819 avg

Slower than 62% of Fashion & Clothing stores

PageSpeed score: 54/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products172 / avg 819

79% below average

avg

Collections53 / avg 93

43% below average

avg

Pages26 / avg 41

37% below average

avg

Blog Posts16 / avg 32

50% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Afterpay
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 42% by catalog size

Content Investment

low

Basic content (26 pages)

Tech Stack Maturity

Mature stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

172 products53 collections26 pages16 blogs

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About And Daughter

And Daughter is a fashion & clothing ecommerce store built on shopify and operating in NO. The store currently offers 172 products organized across 53 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

And Daughter uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, And Daughter achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, And Daughter has not implemented a third-party review platform and offers PayPal, Afterpay, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, And Daughter ranks #1841 out of 4419 stores we track. This places them in the top 42% of fashion & clothing stores by product catalog size.

Last scanned

Feb 19, 2026

And Daughter | Fashion & Clothing Store Analysis | CommerceRank