Antler
antler.co.uk
Antler is a British luxury luggage brand offering a curated selection of suitcases, hand luggage, cabin bags, business bags and travel accessories. The store features both hard shell and soft shell options across various sizes, with a focus on stylish, durable travel products for frequent travelers.
Performance Needs Attention
This store scores 48/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
315
+3Collections
143
+1Pages
54
Blog Posts
152
+4CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#12091 / 16375
Faster than 26% of stores
Luggage & Travel Accessories Ranking
#1 / 1
Top 0% in category
Category Avg Performance
48
+0 above avg
Category Avg LCP
1.2s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
137ms
Interaction to Next Paint
Additional Metrics
1.0s
First Contentful Paint
353ms
Time to First Byte
9.6s
Speed Index
Store Audit
Actionable insights compared to 1 Luggage & Travel Accessories stores
#1 in Luggage & Travel Accessories
Below 100% of stores
0% below average
315 products vs 315 avg
Faster than 100% of Luggage & Travel Accessories stores
PageSpeed score: 48/100
+73 products
Over the past 6 months
Category Benchmarks
Compared to 1 stores in Luggage & Travel Accessories
0% below average
avg
0% below average
avg
0% below average
avg
0% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Growing (+30%)
Added 3 products last month
1+ year
Since Jan 2025
Smaller catalog (bottom 25%)
Top 100% by catalog size
low
Basic content (54 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Jul 2025
Jun 2025
May 2025
Apr 2025
Mar 2025
Mar 2025
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About Antler
Antler is a luggage & travel accessories ecommerce store built on shopify and operating in GB. The store currently offers 315 products organized across 143 collections, making it comparable in size for the luggage & travel accessories category.
Theme and Design
Antler uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Antler achieves a performance score of 48/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Antler uses Yotpo for customer reviews and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Luggage & Travel Accessories category, Antler ranks #1 out of 1 stores we track. This places them in the top 100% of luggage & travel accessories stores by product catalog size. Over the past 6 months, the store has grown its catalog by 73 products.
Last scanned
Feb 18, 2026
