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SPRING 23

apricofashion.com

Aprico Fashion is an online fashion retailer specializing in plus-size clothing for women. The store offers a curated selection of trendy apparel including tops, dresses, skirts, trousers, coats, jackets, and knitwear, positioned for fashion-forward urban women, with free shipping on orders above 60 EUR and free returns in Denmark.

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Products

172

Collections

13

Pages

7

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

52/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content10/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#9706 / 16375

Faster than 41% of stores

Fashion & Clothing Ranking

#1791 / 2989

Top 60% in category

Category Avg Performance

57

-2 below avg

Category Avg LCP

1.9s

55

Performance

91

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1844 in Fashion & Clothing

Above average (top 42%)

79% below average

172 products vs 819 avg

Slower than 60% of Fashion & Clothing stores

PageSpeed score: 55/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products172 / avg 819

79% below average

avg

Collections13 / avg 93

86% below average

avg

Pages7 / avg 41

83% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Category Intelligence

How SPRING 23 compares to other fashion & clothing stores

Theme Adoption

4%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 42% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

172 products13 collections7 pages3 blogs

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About SPRING 23

SPRING 23 is a fashion & clothing ecommerce store built on and operating in DE. The store currently offers 172 products organized across 13 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

SPRING 23 uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, SPRING 23 achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 91/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, SPRING 23 has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, SPRING 23 ranks #1844 out of 4419 stores we track. This places them in the top 42% of fashion & clothing stores by product catalog size.

Last scanned

Feb 24, 2026

SPRING 23 | Fashion & Clothing Store Analysis | CommerceRank