Asasonline
asasonline.co.uk
ASAS Online is a UK-based fashion retailer specializing in inclusive mens and womens clothing, particularly pyjamas, loungewear, underwear, and jackets. The brand emphasizes comfort and accessibility for customers of any shape and size.
Products
29
Collections
8
Pages
9
Blog Posts
15
CommerceRank Score
Overall store health assessment based on 5 key factors
69/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
+12 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
96% below average
29 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 69/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
96% below average
avg
91% below average
avg
78% below average
avg
53% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Asasonline
Asasonline is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 29 products organized across 8 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Asasonline uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Asasonline achieves a performance score of 69/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Asasonline uses judge.me for customer reviews and offers Pipe, PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Asasonline ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.
Last scanned
Feb 23, 2026
