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Impulse of Speed Optimization

ashleysnellcollection.com

Ashley Snell Collection is a women's clothing retailer specializing in comfortable, body-inclusive apparel including tops, bottoms, and activewear, along with accessories and jewelry. The brand emphasizes making comfortable clothing that works for diverse body types.

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Products

210

Collections

35

Pages

11

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

54/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#8747 / 16375

Faster than 47% of stores

Fashion & Clothing Ranking

#1623 / 2989

Top 54% in category

Category Avg Performance

57

+0 above avg

Category Avg LCP

1.9s

57

Performance

91

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1682 in Fashion & Clothing

Above average (top 38%)

74% below average

210 products vs 819 avg

Slower than 54% of Fashion & Clothing stores

PageSpeed score: 57/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products210 / avg 819

74% below average

avg

Collections35 / avg 93

62% below average

avg

Pages11 / avg 41

73% below average

avg

Blog Posts3 / avg 32

91% below average

avg

Category Intelligence

How Impulse of Speed Optimization compares to other fashion & clothing stores

Theme Adoption

4%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 38% by catalog size

Content Investment

low

Basic content (11 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

210 products35 collections11 pages3 blogs

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About Impulse of Speed Optimization

Impulse of Speed Optimization is a fashion & clothing ecommerce store built on and operating in US. The store currently offers 210 products organized across 35 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Impulse of Speed Optimization uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, Impulse of Speed Optimization achieves a performance score of 57/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 91/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Impulse of Speed Optimization has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, Impulse of Speed Optimization ranks #1682 out of 4419 stores we track. This places them in the top 38% of fashion & clothing stores by product catalog size.

Last scanned

Feb 24, 2026

Impulse of Speed Optimization | Fashion & Clothing Store Analysis | CommerceRank