Empire - 2024-02-05 - 2024-03-07 - 2025-06-25
assai.co.uk
Assai Records is a UK-based vinyl retailer specializing in LP records across multiple genres including alternative, country, dance, electronic, jazz, rock, reggae, and Scottish music. The store also offers turntables, speakers, music merchandise, and artist-branded clothing, with physical store locations available for collection.
Products
88,143
Collections
585
Pages
21
Blog Posts
30
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 21 Feb 2026
Overall Ranking
#9690 / 16375
Faster than 41% of stores
Music & Merch Ranking
#206 / 305
Top 68% in category
Category Avg Performance
61
-6 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
220ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 436 Music & Merch stores
#1 in Music & Merch
Top 0% of stores
7891% above average
88,143 products vs 1,103 avg
Slower than 68% of Music & Merch stores
PageSpeed score: 55/100
No BNPL options
63% of Music & Merch stores offer PayPal
Category Benchmarks
Compared to 436 stores in Music & Merch
7891% above average
avg
786% above average
avg
50% above average
avg
43% below average
avg
Category Intelligence
How Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 compares to other music & merch stores
Insights
- 63% of Music & Merch stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 0% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Music & Merch Stores
Other music & merch stores with similar size
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About Empire - 2024-02-05 - 2024-03-07 - 2025-06-25
Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 is a music & merch ecommerce store built on and operating in GB. The store currently offers 88,143 products organized across 585 collections, making it larger than average for the music & merch category.
Theme and Design
Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 80/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 has not implemented a third-party review platform. Compared to other music & merch stores, 63% of music & merch stores offer paypal
Competitive Positioning
Within the Music & Merch category, Empire - 2024-02-05 - 2024-03-07 - 2025-06-25 ranks #1 out of 436 stores we track. This places them in the top 0% of music & merch stores by product catalog size.
Last scanned
Feb 24, 2026
