Atari
atari.com
Atari's official ecommerce store offers classic and modern gaming products including the Atari 2600+ console, cartridges, contemporary game titles, and branded apparel and collectibles. The retailer positions itself as the authoritative source for Atari gaming hardware, software, and merchandise.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
412
Collections
169
Pages
82
Blog Posts
83
CommerceRank Score
Overall store health assessment based on 5 key factors
70/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#13626 / 16375
Faster than 17% of stores
Gaming & Audio Ranking
#75 / 96
Top 78% in category
Category Avg Performance
51
-9 below avg
Category Avg LCP
1.8s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.3s
Largest Contentful Paint
0.000
Cumulative Layout Shift
138ms
Interaction to Next Paint
Additional Metrics
2.2s
First Contentful Paint
468ms
Time to First Byte
8.6s
Speed Index
Store Audit
Actionable insights compared to 144 Gaming & Audio stores
#36 in Gaming & Audio
Top 25% of stores
11% below average
412 products vs 461 avg
Slower than 78% of Gaming & Audio stores
PageSpeed score: 42/100
Category Benchmarks
Compared to 144 stores in Gaming & Audio
11% below average
avg
267% above average
avg
183% above average
avg
48% above average
avg
Category Intelligence
How Atari compares to other gaming & audio stores
13%
of Gaming & Audio stores use judge.me
8%
of Gaming & Audio stores use this theme
Insights
- 60% of Gaming & Audio stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 25% by catalog size
high
Strong content (83 blogs, 82 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
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About Atari
Atari is a gaming & audio ecommerce store built on shopify and operating in GB. The store currently offers 412 products organized across 169 collections, making it comparable in size for the gaming & audio category.
Theme and Design
Atari uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 8% of gaming & audio stores.
Performance Analysis
Based on Google PageSpeed Insights, Atari achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Atari uses judge.me for customer reviews and offers PayPal,Zip (Quadpay) for payment flexibility. Compared to other gaming & audio stores, 60% of gaming & audio stores offer paypal
Competitive Positioning
Within the Gaming & Audio category, Atari ranks #36 out of 144 stores we track. This places them in the top 25% of gaming & audio stores by product catalog size.
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