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Ayeshaandusman

shopify

ayeshaandusman.com

Ayesha & Usman is a Pakistani fashion label established in 2012 offering a curated range of prêt, bridal, and formal wear. The brand features innovative cuts and luxurious designs that blend traditional elements with contemporary aesthetics, available through seasonal collections and classic essential lines.

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Performance Needs Attention

This store scores 49/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

372

Collections

67

Pages

18

Blog Posts

7

CommerceRank Score

Overall store health assessment based on 5 key factors

C

59/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme15/15 (Top 5 theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#11819 / 16375

Faster than 28% of stores

Fashion & Clothing Ranking

#2157 / 2989

Top 72% in category

Category Avg Performance

57

-8 below avg

Category Avg LCP

1.9s

Slower than avg

49

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPneeds work

2.5s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

156ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.5s

First Contentful Paint

TTFBneeds work

888ms

Time to First Byte

SIpoor

7.7s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#1217 in Fashion & Clothing

Above average (top 28%)

55% below average

372 products vs 819 avg

Slower than 72% of Fashion & Clothing stores

PageSpeed score: 49/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products372 / avg 819

55% below average

avg

Collections67 / avg 93

28% below average

avg

Pages18 / avg 41

56% below average

avg

Blog Posts7 / avg 32

78% below average

avg

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 28% by catalog size

Content Investment

low

Basic content (18 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

372 products67 collections18 pages7 blogs

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About Ayeshaandusman

Ayeshaandusman is a fashion & clothing ecommerce store built on shopify and operating in US. The store currently offers 372 products organized across 67 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Ayeshaandusman uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.

Performance Analysis

Based on Google PageSpeed Insights, Ayeshaandusman achieves a performance score of 49/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Ayeshaandusman has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Ayeshaandusman ranks #1217 out of 4419 stores we track. This places them in the top 28% of fashion & clothing stores by product catalog size.

Last scanned

Ayeshaandusman | Fashion & Clothing Store Analysis | CommerceRank