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Backpocket

shopify

backpocket.co

Back Pocket Notebooks sells premium pocket-sized notebooks designed for portability and note-taking. The store offers both individual plain kraft notebooks and curated bundles targeting creative professionals, with free shipping on orders over £20.

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Performance Needs Attention

This store scores 38/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

24

Collections

3

Pages

15

Blog Posts

41

CommerceRank Score

Overall store health assessment based on 5 key factors

F

37/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 22 points below Books & Stationery category average (60)
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#14481 / 16375

Faster than 12% of stores

Books & Stationery Ranking

#259 / 273

Top 95% in category

Category Avg Performance

60

-22 below avg

Category Avg LCP

1.9s

38

Performance

84

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

5.0s

Speed Index

Store Audit

Actionable insights compared to 412 Books & Stationery stores

#290 in Books & Stationery

Below 70% of stores

99% below average

24 products vs 2,250 avg

Slower than 95% of Books & Stationery stores

PageSpeed score: 38/100

No BNPL options

60% of Books & Stationery stores offer PayPal

Category Benchmarks

Compared to 412 stores in Books & Stationery

Products24 / avg 2,250

99% below average

avg

Collections3 / avg 93

97% below average

avg

Pages15 / avg 20

25% below average

avg

Blog Posts41 / avg 39

5% above average

avg

Category Intelligence

How Backpocket compares to other books & stationery stores

Insights

  • 60% of Books & Stationery stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Below average catalog size

Top 70% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (21% of category uses one)No BNPL detected (65% of category offers BNPL)

Business Sophistication

Early stage

Store Timeline & History

Feb 2026

24 products3 collections15 pages41 blogs

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About Backpocket

Backpocket is a books & stationery ecommerce store built on shopify and operating in CL. The store currently offers 24 products organized across 3 collections, making it comparable in size for the books & stationery category.

Theme and Design

Backpocket uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Backpocket achieves a performance score of 38/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Backpocket has not implemented a third-party review platform. Compared to other books & stationery stores, 60% of books & stationery stores offer paypal

Competitive Positioning

Within the Books & Stationery category, Backpocket ranks #290 out of 412 stores we track. This places them in the top 70% of books & stationery stores by product catalog size.

Last scanned

Feb 19, 2026

Backpocket | Books & Stationery Store Analysis | CommerceRank