Badbrownie
badbrownie.co.uk
Bad Brownie is a London-based artisanal bakery specializing in handmade gourmet brownies delivered by post throughout the UK. The store offers a range of brownie boxes in various sizes, including vegan and wheat-free options, plus gift vouchers and seasonal gift packages for occasions like Mother's Day and Eid.
Products
31
Collections
28
Pages
18
Blog Posts
47
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#10942 / 16375
Faster than 33% of stores
Food & Drink Ranking
#868 / 1334
Top 65% in category
Category Avg Performance
56
-4 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.000
Cumulative Layout Shift
98ms
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
367ms
Time to First Byte
5.5s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#866 in Food & Drink
Above average (top 48%)
87% below average
31 products vs 235 avg
Slower than 65% of Food & Drink stores
PageSpeed score: 52/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
87% below average
avg
18% below average
avg
0% below average
avg
2% above average
avg
Category Intelligence
How Badbrownie compares to other food & drink stores
5%
of Food & Drink stores use Yotpo
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 48% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
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About Badbrownie
Badbrownie is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 31 products organized across 28 collections, making it comparable in size for the food & drink category.
Theme and Design
Badbrownie uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Badbrownie achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Badbrownie uses Yotpo for customer reviews. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Badbrownie ranks #866 out of 1794 stores we track. This places them in the top 48% of food & drink stores by product catalog size.
Last scanned
Feb 20, 2026
