Updated copy of EOY SALE - LATEST WIP ao v2
badmintonworldbalcatta.com
Badminton World Balcatta is a Perth-based badminton specialty retailer offering a comprehensive range of Yonex badminton racquets, shoes, apparel, and accessories. The store stocks both unstrung and pre-strung racquets from multiple Yonex series, professional footwear, and provides badminton restringing services.
Products
592
Collections
82
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
53/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5402 / 16375
Faster than 67% of stores
Sports & Outdoors Ranking
#206 / 716
Top 29% in category
Category Avg Performance
56
+8 above avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.020
Cumulative Layout Shift
80ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#246 in Sports & Outdoors
Top 23% of stores
39% below average
592 products vs 976 avg
Faster than 71% of Sports & Outdoors stores
PageSpeed score: 64/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
39% below average
avg
46% below average
avg
76% below average
avg
95% below average
avg
Category Intelligence
How Updated copy of EOY SALE - LATEST WIP ao v2 compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
PaperType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 23% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Updated copy of EOY SALE - LATEST WIP ao v2
Updated copy of EOY SALE - LATEST WIP ao v2 is a sports & outdoors ecommerce store built on and operating in AU. The store currently offers 592 products organized across 82 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Updated copy of EOY SALE - LATEST WIP ao v2 uses the Paper theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Updated copy of EOY SALE - LATEST WIP ao v2 achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Updated copy of EOY SALE - LATEST WIP ao v2 has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Updated copy of EOY SALE - LATEST WIP ao v2 ranks #246 out of 1076 stores we track. This places them in the top 23% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026
