BAD WINNERS
badwinners.com
Bad Winners is a motorcycle customization and performance parts retailer offering branded kits and components for popular motorcycle models including Royal Enfield 650cc bikes and Husqvarna Vitpilen models. The store features curated MotoKits designed for both aesthetic upgrades and performance enhancements, with a focus on muscle retro and scrambler styling options.
Excellent Performance
This store scores 92/100 on PageSpeed - a top performer! Fast loading times provide a great user experience. Stable layout prevents frustrating content shifts. This level of performance can positively impact conversions and SEO rankings.
Products
85
Collections
25
Pages
27
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#147 / 16375
Faster than 99% of stores
Automotive Ranking
#3 / 366
Top 1% in category
Category Avg Performance
58
+34 above avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.7s
Largest Contentful Paint
0.000
Cumulative Layout Shift
67ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 544 Automotive stores
#313 in Automotive
Below 58% of stores
98% below average
85 products vs 4,659 avg
Faster than 99% of Automotive stores
PageSpeed score: 92/100
No BNPL options
60% of Automotive stores offer PayPal
Category Benchmarks
Compared to 544 stores in Automotive
98% below average
avg
80% below average
avg
8% above average
avg
67% below average
avg
Category Intelligence
How BAD WINNERS compares to other automotive stores
Insights
- 60% of Automotive stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 58% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Automotive Stores
Other automotive stores with similar size
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About BAD WINNERS
BAD WINNERS is a automotive ecommerce store built on and operating in ES. The store currently offers 85 products organized across 25 collections, making it comparable in size for the automotive category.
Theme and Design
BAD WINNERS uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, BAD WINNERS achieves a performance score of 92/100 on mobile devices. This excellent score puts them among the top-performing stores in our database, indicating fast load times and a great user experience. The store also scores 92/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, BAD WINNERS has not implemented a third-party review platform. Compared to other automotive stores, 60% of automotive stores offer paypal
Competitive Positioning
Within the Automotive category, BAD WINNERS ranks #313 out of 544 stores we track. This places them in the top 58% of automotive stores by product catalog size.
Last scanned
Feb 24, 2026