January 2026 Version
baileyandava.com
Bailey and Ava is a handmade costume retailer offering fine quality princess costumes, play dresses, crowns, and wands for girls. The store specializes in children's dress-up costumes across multiple themes including mermaids, superheroes, and fantasy characters, with both kids' and adults' sizing options.
Products
106
Collections
41
Pages
46
Blog Posts
11
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#5603 / 16375
Faster than 66% of stores
Toys & Games Ranking
#112 / 293
Top 38% in category
Category Avg Performance
59
+5 above avg
Category Avg LCP
1.6s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 465 Toys & Games stores
#246 in Toys & Games
Below 53% of stores
95% below average
106 products vs 2,106 avg
Faster than 62% of Toys & Games stores
PageSpeed score: 64/100
No BNPL options
69% of Toys & Games stores offer PayPal
Category Benchmarks
Compared to 465 stores in Toys & Games
95% below average
avg
50% below average
avg
229% above average
avg
61% below average
avg
Category Intelligence
How January 2026 Version compares to other toys & games stores
13%
of Toys & Games stores use this theme
Insights
- 69% of Toys & Games stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 53% by catalog size
high
Strong content (11 blogs, 46 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About January 2026 Version
January 2026 Version is a toys & games ecommerce store built on and operating in ZA. The store currently offers 106 products organized across 41 collections, making it comparable in size for the toys & games category.
Theme and Design
January 2026 Version uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of toys & games stores.
Performance Analysis
Based on Google PageSpeed Insights, January 2026 Version achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, January 2026 Version has not implemented a third-party review platform. Compared to other toys & games stores, 69% of toys & games stores offer paypal
Competitive Positioning
Within the Toys & Games category, January 2026 Version ranks #246 out of 465 stores we track. This places them in the top 53% of toys & games stores by product catalog size.
Last scanned
Feb 24, 2026
