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Bakerwelch

shopify

bakerwelch.co.uk

Baker Welch Studio is a UK-based luxury knitwear brand handcrafting contemporary lambswool wraps, ponchos, scarves, infinity scarves, throws, cushions and baby blankets. The brand specializes in premium lambswool garments and home textiles designed and produced in Greenwich.

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Products

24

Collections

5

Pages

5

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

53/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content9/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Fashion & Clothing Ranking

#2 / 2989

Top 0% in category

Category Avg Performance

57

+8 above avg

Category Avg LCP

1.9s

65

Performance

92

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

5.5s

Speed Index

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#3 in Fashion & Clothing

Top 0% of stores

97% below average

24 products vs 819 avg

Faster than 100% of Fashion & Clothing stores

PageSpeed score: 65/100

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products24 / avg 819

97% below average

avg

Collections5 / avg 93

95% below average

avg

Pages5 / avg 41

88% below average

avg

Blog Posts2 / avg 32

94% below average

avg

Theme & Design

Theme Name

Venture

Type

Theme Store

Theme Store ID

775

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Developing stack

No review platform (23% of category uses one)

Business Sophistication

Emerging

Modern Theme

Store Timeline & History

Feb 2026

24 products5 collections5 pages2 blogs

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About Bakerwelch

Bakerwelch is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 24 products organized across 5 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Bakerwelch uses the Venture theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bakerwelch achieves a performance score of 65/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bakerwelch has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Fashion & Clothing category, Bakerwelch ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.

Last scanned

Feb 22, 2026

Bakerwelch | Fashion & Clothing Store Analysis | CommerceRank