Simple
bastens.com
BASTENS.com sells unique 3D-printed inventions and custom items designed and manufactured in the USA, including EV parts, RC hobby upgrades, and various tools and toys. The store features original designs created by the founder as everyday innovations, ranging from automotive accessories to functional tools.
Products
16
Collections
5
Pages
5
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
36/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#11391 / 16375
Faster than 30% of stores
Tools & DIY Ranking
#78 / 114
Top 68% in category
Category Avg Performance
56
-5 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 155 Tools & DIY stores
#120 in Tools & DIY
Below 77% of stores
99% below average
16 products vs 1,122 avg
Slower than 68% of Tools & DIY stores
PageSpeed score: 51/100
No BNPL options
59% of Tools & DIY stores offer PayPal
Category Benchmarks
Compared to 155 stores in Tools & DIY
99% below average
avg
95% below average
avg
67% below average
avg
84% below average
avg
Category Intelligence
How Simple compares to other tools & diy stores
0%
of Tools & DIY stores use this theme
Insights
- 59% of Tools & DIY stores offer PayPal
Theme & Design
Theme Name
SimpleType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 77% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Tools & DIY Stores
Other tools & diy stores with similar size
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About Simple
Simple is a tools & diy ecommerce store built on and operating in US. The store currently offers 16 products organized across 5 collections, making it comparable in size for the tools & diy category.
Theme and Design
Simple uses the Simple theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Simple achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Simple has not implemented a third-party review platform. Compared to other tools & diy stores, 59% of tools & diy stores offer paypal
Competitive Positioning
Within the Tools & DIY category, Simple ranks #120 out of 155 stores we track. This places them in the top 77% of tools & diy stores by product catalog size.
Last scanned
Feb 24, 2026
