Motion
befancyfit.com
Befancyfit is an Italian health and wellness brand offering personalized workout programs and nutrition plans designed by expert teams. The store sells training program subscriptions at various difficulty levels, wellness supplements, activewear, and fitness-related accessories, positioning itself as a comprehensive lifestyle solution combining exercise guidance with dietary support.
Performance Needs Attention
This store scores 5/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
45
Collections
58
Pages
35
Blog Posts
853
CommerceRank Score
Overall store health assessment based on 5 key factors
40/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 52 points below Health & Wellness category average (57)
- SEO score is null/100 - fix meta tags, alt text, and structured data
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#16282 / 16375
Faster than 1% of stores
Health & Wellness Ranking
#377 / 378
Top 100% in category
Category Avg Performance
57
-52 below avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.8s
Largest Contentful Paint
0.020
Cumulative Layout Shift
167ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 593 Health & Wellness stores
#204 in Health & Wellness
Above average (top 34%)
79% below average
45 products vs 212 avg
Slower than 100% of Health & Wellness stores
PageSpeed score: 5/100
No BNPL options
62% of Health & Wellness stores offer PayPal
Category Benchmarks
Compared to 593 stores in Health & Wellness
79% below average
avg
100% above average
avg
40% above average
avg
1540% above average
avg
Category Intelligence
How Motion compares to other health & wellness stores
0%
of Health & Wellness stores use this theme
Insights
- 62% of Health & Wellness stores offer PayPal
Theme & Design
Theme Name
MotionType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 34% by catalog size
high
Strong content (853 blogs, 35 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Health & Wellness Stores
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About Motion
Motion is a health & wellness ecommerce store built on and operating in IT. The store currently offers 45 products organized across 58 collections, making it comparable in size for the health & wellness category.
Theme and Design
Motion uses the Motion theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Motion achieves a performance score of 5/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 79/100 for accessibility and /100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Motion has not implemented a third-party review platform. Compared to other health & wellness stores, 62% of health & wellness stores offer paypal
Competitive Positioning
Within the Health & Wellness category, Motion ranks #204 out of 593 stores we track. This places them in the top 34% of health & wellness stores by product catalog size.
Last scanned
Feb 24, 2026