Premium
bellsflora.com
Bells Flora is a Singapore-based florist established in 1988 that specializes in fresh floral arrangements, hand bouquets, funeral wreaths, and festive hampers for all occasions including condolences, congratulations, openings, and celebrations.
Products
315
Collections
17
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
46/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#10856 / 16375
Faster than 34% of stores
Gifts & Hampers Ranking
#626 / 868
Top 72% in category
Category Avg Performance
59
-7 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#451 in Gifts & Hampers
Above average (top 35%)
70% below average
315 products vs 1,035 avg
Slower than 72% of Gifts & Hampers stores
PageSpeed score: 52/100
No BNPL options
64% of Gifts & Hampers stores offer PayPal
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
70% below average
avg
78% below average
avg
92% below average
avg
94% below average
avg
Category Intelligence
How Premium compares to other gifts & hampers stores
Insights
- 64% of Gifts & Hampers stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 35% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Gifts & Hampers Stores
Other gifts & hampers stores with similar size
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About Premium
Premium is a gifts & hampers ecommerce store built on and operating in SG. The store currently offers 315 products organized across 17 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Premium uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Premium achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 91/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Premium has not implemented a third-party review platform. Compared to other gifts & hampers stores, 64% of gifts & hampers stores offer paypal
Competitive Positioning
Within the Gifts & Hampers category, Premium ranks #451 out of 1277 stores we track. This places them in the top 35% of gifts & hampers stores by product catalog size.
Last scanned
Feb 24, 2026
