Benyfitnatural
benyfitnatural.co.uk
Benyfit Natural is a premium raw dog food delivery service offering nutritionally balanced, ethically sourced recipes including complete raw, boneless, and specialized diet formulations across multiple protein options (chicken, turkey, beef, lamb, venison, goose, goat, and duck). The brand emphasizes high-welfare ingredients, suitability for all dog life stages, and sustainable 100% recyclable packaging.
Performance Needs Attention
This store scores 26/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
62
Collections
43
Pages
41
Blog Posts
107
CommerceRank Score
Overall store health assessment based on 5 key factors
50/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 30 points below Pet Supplies category average (56)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#15958 / 16375
Faster than 3% of stores
Pet Supplies Ranking
#359 / 372
Top 97% in category
Category Avg Performance
56
-30 below avg
Category Avg LCP
1.8s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.2s
Largest Contentful Paint
0.000
Cumulative Layout Shift
211ms
Interaction to Next Paint
Additional Metrics
1.6s
First Contentful Paint
406ms
Time to First Byte
14.7s
Speed Index
Store Audit
Actionable insights compared to 576 Pet Supplies stores
#275 in Pet Supplies
Above average (top 48%)
85% below average
62 products vs 411 avg
Slower than 97% of Pet Supplies stores
PageSpeed score: 26/100
Category Benchmarks
Compared to 576 stores in Pet Supplies
85% below average
avg
4% below average
avg
95% above average
avg
257% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Above average catalog size
Top 48% by catalog size
high
Strong content (107 blogs, 41 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Benyfitnatural
Benyfitnatural is a pet supplies ecommerce store built on shopify and operating in GB. The store currently offers 62 products organized across 43 collections, making it comparable in size for the pet supplies category.
Theme and Design
Benyfitnatural uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Benyfitnatural achieves a performance score of 26/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 78/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Benyfitnatural has not implemented a third-party review platform and offers PayPal, Zip (Quadpay), Tamara for payment flexibility.
Competitive Positioning
Within the Pet Supplies category, Benyfitnatural ranks #275 out of 576 stores we track. This places them in the top 48% of pet supplies stores by product catalog size.
Last scanned
Feb 20, 2026
