Expanse
bikefairies.org
Joe Mamma Cycles is a bike shop located in Ottawa, Ontario, specializing in BMX, urban, fixed gear, commuter, gravel, road, mountain, and e-bikes for riders of all ages. They offer a curated selection of bikes, cycling gear, accessories, and services including 48-hour tune-ups.
Products
2,788
Collections
294
Pages
20
Blog Posts
68
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#10491 / 16375
Faster than 36% of stores
Sports & Outdoors Ranking
#428 / 716
Top 60% in category
Category Avg Performance
56
-3 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.000
Cumulative Layout Shift
104ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#74 in Sports & Outdoors
Top 7% of stores
186% above average
2,788 products vs 976 avg
Slower than 60% of Sports & Outdoors stores
PageSpeed score: 53/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
186% above average
avg
92% above average
avg
31% below average
avg
11% above average
avg
Category Intelligence
How Expanse compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
ExpanseType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Top 10% largest catalog
Top 7% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Expanse
Expanse is a sports & outdoors ecommerce store built on and operating in US. The store currently offers 2,788 products organized across 294 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Expanse uses the Expanse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Expanse achieves a performance score of 53/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Expanse has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Expanse ranks #74 out of 1076 stores we track. This places them in the top 7% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026
