BONES CURRENT || 2025
billybonesclub.com
Billy Bones Club is a Melbourne-designed fashion brand specializing in limited edition vintage-inspired apparel and accessories. The store offers a curated selection of t-shirts, shirts, outerwear, footwear, hats, and jewelry for both men and women, positioned as an exclusive club-oriented lifestyle brand.
Products
776
Collections
300
Pages
43
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#4537 / 16375
Faster than 72% of stores
Fashion & Clothing Ranking
#905 / 2989
Top 30% in category
Category Avg Performance
57
+9 above avg
Category Avg LCP
1.9s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
138ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#743 in Fashion & Clothing
Top 17% of stores
5% below average
776 products vs 819 avg
Faster than 70% of Fashion & Clothing stores
PageSpeed score: 66/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
5% below average
avg
223% above average
avg
5% above average
avg
94% below average
avg
Category Intelligence
How BONES CURRENT || 2025 compares to other fashion & clothing stores
4%
of Fashion & Clothing stores use this theme
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
PrestigeType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 17% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Basic stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About BONES CURRENT || 2025
BONES CURRENT || 2025 is a fashion & clothing ecommerce store built on and operating in CA. The store currently offers 776 products organized across 300 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
BONES CURRENT || 2025 uses the Prestige theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, BONES CURRENT || 2025 achieves a performance score of 66/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, BONES CURRENT || 2025 has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, BONES CURRENT || 2025 ranks #743 out of 4419 stores we track. This places them in the top 17% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
