Biotell
biotell.com
Biotell is a health and beauty product manufacturer specializing in supplements, vitamins, and wellness products organized by health needs such as bone health, hair health, thyroid support, and glucose levels. The store offers a curated range of nutritional supplements including collagen, energy support, and specialty nutrients, with additional skincare products available.
Products
77
Collections
89
Pages
286
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
66/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#11320 / 16375
Faster than 31% of stores
Supplements Ranking
#183 / 330
Top 55% in category
Category Avg Performance
52
-1 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
6.0s
Speed Index
Store Audit
Actionable insights compared to 463 Supplements stores
#86 in Supplements
Top 19% of stores
64% below average
77 products vs 216 avg
Slower than 55% of Supplements stores
PageSpeed score: 51/100
Category Benchmarks
Compared to 463 stores in Supplements
64% below average
avg
128% above average
avg
694% above average
avg
95% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 19% by catalog size
high
Strong content (5 blogs, 286 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Supplements Stores
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About Biotell
Biotell is a supplements ecommerce store built on shopify and operating in CH. The store currently offers 77 products organized across 89 collections, making it comparable in size for the supplements category.
Theme and Design
Biotell uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Biotell achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Biotell uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Supplements category, Biotell ranks #86 out of 463 stores we track. This places them in the top 19% of supplements stores by product catalog size.
Last scanned
Feb 20, 2026