RELAUNCH
blankstareofficial.com
Blank Stare is a Black-owned luxury eyewear brand specializing in designer sunglasses and fashion shades for unisex wear. The store also offers complementary beauty products including mink lashes, positioning itself as a fashion accessory and beauty retailer.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
26
Collections
6
Pages
6
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
39/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 16 points below Jewelry & Accessories category average (57)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#13947 / 16375
Faster than 15% of stores
Jewelry & Accessories Ranking
#446 / 514
Top 87% in category
Category Avg Performance
57
-16 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#533 in Jewelry & Accessories
Below 78% of stores
97% below average
26 products vs 770 avg
Slower than 87% of Jewelry & Accessories stores
PageSpeed score: 41/100
No BNPL options
61% of Jewelry & Accessories stores offer PayPal
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
97% below average
avg
88% below average
avg
65% below average
avg
88% below average
avg
Category Intelligence
How RELAUNCH compares to other jewelry & accessories stores
13%
of Jewelry & Accessories stores use this theme
Insights
- 61% of Jewelry & Accessories stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 78% by catalog size
low
Basic content (6 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Jewelry & Accessories Stores
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About RELAUNCH
RELAUNCH is a jewelry & accessories ecommerce store built on and operating in US. The store currently offers 26 products organized across 6 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
RELAUNCH uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of jewelry & accessories stores.
Performance Analysis
Based on Google PageSpeed Insights, RELAUNCH achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, RELAUNCH has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal
Competitive Positioning
Within the Jewelry & Accessories category, RELAUNCH ranks #533 out of 679 stores we track. This places them in the top 78% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 24, 2026
