Dawn
blastonline.co.za
BLAST Online is a fitness and cycle studio offering personalized training services, wattbike training sessions, and gym memberships. Founded on a wellness philosophy focused on disease prevention through fitness and lifestyle education, the studio provides both group classes and one-on-one training programs for men and women.
Products
33
Collections
22
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
56/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#1002 / 16375
Faster than 94% of stores
Sports & Fitness Ranking
#9 / 144
Top 6% in category
Category Avg Performance
58
+21 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 218 Sports & Fitness stores
#105 in Sports & Fitness
Above average (top 48%)
95% below average
33 products vs 640 avg
Faster than 94% of Sports & Fitness stores
PageSpeed score: 79/100
No BNPL options
60% of Sports & Fitness stores offer PayPal
Category Benchmarks
Compared to 218 stores in Sports & Fitness
95% below average
avg
64% below average
avg
67% below average
avg
88% below average
avg
Category Intelligence
How Dawn compares to other sports & fitness stores
9%
of Sports & Fitness stores use this theme
Insights
- 60% of Sports & Fitness stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 48% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Fitness Stores
Other sports & fitness stores with similar size
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About Dawn
Dawn is a sports & fitness ecommerce store built on and operating in ZA. The store currently offers 33 products organized across 22 collections, making it comparable in size for the sports & fitness category.
Theme and Design
Dawn uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of sports & fitness stores.
Performance Analysis
Based on Google PageSpeed Insights, Dawn achieves a performance score of 79/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 94/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dawn has not implemented a third-party review platform. Compared to other sports & fitness stores, 60% of sports & fitness stores offer paypal
Competitive Positioning
Within the Sports & Fitness category, Dawn ranks #105 out of 218 stores we track. This places them in the top 48% of sports & fitness stores by product catalog size.
Last scanned
Feb 24, 2026
