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Bloowm

Shopify

bloowm.com

BLOOWM is a French marketplace for buying and selling quality event decoration and party supplies with a focus on sustainable, circular economy principles. The platform offers a wide range of items including table décor, wedding accessories, gift favors, candles, children's items, and furniture for events.

Gifts & Hampers
Bespoke
FR / EUR
PayPal +1
Visit Store

Products

483

Collections

32

Pages

9

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

59/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#5016 / 16375

Faster than 69% of stores

Gifts & Hampers Ranking

#298 / 868

Top 34% in category

Category Avg Performance

59

+6 above avg

Category Avg LCP

1.7s

65

Performance

95

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1277 Gifts & Hampers stores

#346 in Gifts & Hampers

Above average (top 27%)

53% below average

483 products vs 1,035 avg

Faster than 66% of Gifts & Hampers stores

PageSpeed score: 65/100

Category Benchmarks

Compared to 1277 stores in Gifts & Hampers

Products483 / avg 1,035

53% below average

avg

Collections32 / avg 79

59% below average

avg

Pages9 / avg 39

77% below average

avg

Blog Posts3 / avg 53

94% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 27% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Mature stack

No review platform (25% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

483 products32 collections9 pages3 blogs

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About Bloowm

Bloowm is a gifts & hampers ecommerce store built on Shopify and operating in FR. The store currently offers 483 products organized across 32 collections, making it comparable in size for the gifts & hampers category.

Theme and Design

Bloowm uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bloowm achieves a performance score of 65/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bloowm has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Gifts & Hampers category, Bloowm ranks #346 out of 1277 stores we track. This places them in the top 27% of gifts & hampers stores by product catalog size.

Last scanned

Feb 25, 2026

Bloowm | Gifts & Hampers Store Analysis | CommerceRank