Blusand
blusand.com
Blu Sand LLC manufactures and sells BleachSafe® towels, washcloths, and linens designed for both residential and professional use in salons, hotels, spas, and hospitality settings. Their patented bleach-resistant organic cotton towels are engineered to maintain color and durability when exposed to bleach and harsh cleaning chemicals.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
11
Collections
14
Pages
21
Blog Posts
16
CommerceRank Score
Overall store health assessment based on 5 key factors
42/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#12624 / 16375
Faster than 23% of stores
Bedding & Linen Ranking
#90 / 124
Top 73% in category
Category Avg Performance
55
-8 below avg
Category Avg LCP
2.1s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.4s
Largest Contentful Paint
0.000
Cumulative Layout Shift
102ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 168 Bedding & Linen stores
#135 in Bedding & Linen
Below 80% of stores
96% below average
11 products vs 311 avg
Slower than 73% of Bedding & Linen stores
PageSpeed score: 47/100
Category Benchmarks
Compared to 168 stores in Bedding & Linen
96% below average
avg
82% below average
avg
64% below average
avg
74% below average
avg
Theme & Design
Theme Name
New Draft
Type
Theme Store
Theme Store ID
1567
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 80% by catalog size
low
Basic content (21 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Blusand
Blusand is a bedding & linen ecommerce store built on Shopify and operating in US. The store currently offers 11 products organized across 14 collections, making it comparable in size for the bedding & linen category.
Theme and Design
Blusand uses the New Draft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Blusand achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 99/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Blusand has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Bedding & Linen category, Blusand ranks #135 out of 168 stores we track. This places them in the top 80% of bedding & linen stores by product catalog size.
Last scanned
Feb 25, 2026
