New Store Design Testing
bmwaccessories.ie
An authorised BMW retailer offering genuine BMW accessories and M Performance Kits. The store provides vehicle-specific parts and accessories for BMW models including the 1, 2, 3, 4, 5 Series, iX, and i4, available for online order with delivery or collection options.
Performance Needs Attention
This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
187
Collections
108
Pages
7
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
46/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 11 points below Automotive category average (58)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#12488 / 16375
Faster than 24% of stores
Automotive Ranking
#296 / 366
Top 81% in category
Category Avg Performance
58
-11 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.1s
Largest Contentful Paint
0.010
Cumulative Layout Shift
80ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 544 Automotive stores
#252 in Automotive
Above average (top 46%)
96% below average
187 products vs 4,659 avg
Slower than 81% of Automotive stores
PageSpeed score: 47/100
No BNPL options
60% of Automotive stores offer PayPal
Category Benchmarks
Compared to 544 stores in Automotive
96% below average
avg
11% below average
avg
72% below average
avg
86% below average
avg
Category Intelligence
How New Store Design Testing compares to other automotive stores
8%
of Automotive stores use this theme
Insights
- 60% of Automotive stores offer PayPal
Theme & Design
Theme Name
DawnType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 46% by catalog size
low
Basic content (7 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Automotive Stores
Other automotive stores with similar size
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About New Store Design Testing
New Store Design Testing is a automotive ecommerce store built on and operating in US. The store currently offers 187 products organized across 108 collections, making it comparable in size for the automotive category.
Theme and Design
New Store Design Testing uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 8% of automotive stores.
Performance Analysis
Based on Google PageSpeed Insights, New Store Design Testing achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, New Store Design Testing has not implemented a third-party review platform. Compared to other automotive stores, 60% of automotive stores offer paypal
Competitive Positioning
Within the Automotive category, New Store Design Testing ranks #252 out of 544 stores we track. This places them in the top 46% of automotive stores by product catalog size.
Last scanned
Feb 24, 2026