Back to Directory

Alchemy

boarddogapparel.com

Board Dog Apparel is a lifestyle brand that designs and sells beach and surf-inspired clothing including boardshorts, hoodies, hats, and stickers. The brand targets customers interested in beach culture, water sports, dogs, live music, and travel experiences.

Visit Store

Products

42

Collections

7

Pages

5

Blog Posts

5

CommerceRank Score

Overall store health assessment based on 5 key factors

D

42/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Accessibility score is 61/100 - improve for better UX and legal compliance
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#6565 / 16375

Faster than 60% of stores

Fashion & Clothing Ranking

#1258 / 2989

Top 42% in category

Category Avg Performance

57

+5 above avg

Category Avg LCP

1.9s

62

Performance

61

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 4419 Fashion & Clothing stores

#2964 in Fashion & Clothing

Below 67% of stores

95% below average

42 products vs 819 avg

Faster than 58% of Fashion & Clothing stores

PageSpeed score: 62/100

No BNPL options

64% of Fashion & Clothing stores offer PayPal

Category Benchmarks

Compared to 4419 stores in Fashion & Clothing

Products42 / avg 819

95% below average

avg

Collections7 / avg 93

92% below average

avg

Pages5 / avg 41

88% below average

avg

Blog Posts5 / avg 32

84% below average

avg

Category Intelligence

How Alchemy compares to other fashion & clothing stores

Theme Adoption

0%

of Fashion & Clothing stores use this theme

Insights

  • 64% of Fashion & Clothing stores offer PayPal

Theme & Design

Theme Name

Alchemy

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 67% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Basic stack

No review platform (23% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

42 products7 collections5 pages5 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Alchemy

Alchemy is a fashion & clothing ecommerce store built on and operating in JP. The store currently offers 42 products organized across 7 collections, making it comparable in size for the fashion & clothing category.

Theme and Design

Alchemy uses the Alchemy theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Alchemy achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 61/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Alchemy has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal

Competitive Positioning

Within the Fashion & Clothing category, Alchemy ranks #2964 out of 4419 stores we track. This places them in the top 67% of fashion & clothing stores by product catalog size.

Last scanned

Feb 24, 2026

Alchemy | Fashion & Clothing Store Analysis | CommerceRank