Simple
boatupusa.com
Boat Up is an ecommerce store specializing in boating-themed apparel and accessories for men, women, and children. The brand offers a range of graphic t-shirts, tank tops, hats, and promotional items like koozies, all centered around boating and water lifestyle aesthetics.
Products
68
Collections
7
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
53/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#807 / 16375
Faster than 95% of stores
Fashion & Clothing Ranking
#176 / 2989
Top 6% in category
Category Avg Performance
57
+24 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#2624 in Fashion & Clothing
Below 59% of stores
92% below average
68 products vs 819 avg
Faster than 94% of Fashion & Clothing stores
PageSpeed score: 81/100
No BNPL options
64% of Fashion & Clothing stores offer PayPal
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
92% below average
avg
92% below average
avg
93% below average
avg
91% below average
avg
Category Intelligence
How Simple compares to other fashion & clothing stores
0%
of Fashion & Clothing stores use this theme
Insights
- 64% of Fashion & Clothing stores offer PayPal
Theme & Design
Theme Name
BespokeType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 59% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Simple
Simple is a fashion & clothing ecommerce store built on and operating in ES. The store currently offers 68 products organized across 7 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Simple uses the Bespoke theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Simple achieves a performance score of 81/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Simple has not implemented a third-party review platform. Compared to other fashion & clothing stores, 64% of fashion & clothing stores offer paypal
Competitive Positioning
Within the Fashion & Clothing category, Simple ranks #2624 out of 4419 stores we track. This places them in the top 59% of fashion & clothing stores by product catalog size.
Last scanned
Feb 24, 2026
