Born100Clothing
born100clothing.com
Born 100 Clothing is a lifestyle apparel brand that sells casual wear including hoodies, t-shirts, and denim across men's, women's, and kids' categories. The brand positions itself around authenticity and realness, targeting consumers who value genuine self-expression.
Products
292
Collections
6
Pages
5
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#2921 / 16375
Faster than 82% of stores
Fashion & Clothing Ranking
#579 / 2989
Top 19% in category
Category Avg Performance
57
+13 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#1406 in Fashion & Clothing
Above average (top 32%)
64% below average
292 products vs 819 avg
Faster than 81% of Fashion & Clothing stores
PageSpeed score: 70/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
64% below average
avg
94% below average
avg
88% below average
avg
94% below average
avg
Theme & Design
Theme Name
Narrative [Afterpay 5/6/21]
Type
Theme Store
Theme Store ID
829
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 32% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
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About Born100Clothing
Born100Clothing is a fashion & clothing ecommerce store built on Shopify and operating in CH. The store currently offers 292 products organized across 6 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Born100Clothing uses the Narrative [Afterpay 5/6/21] theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Born100Clothing achieves a performance score of 70/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Born100Clothing has not implemented a third-party review platform and offers PayPal, Afterpay for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Born100Clothing ranks #1406 out of 4419 stores we track. This places them in the top 32% of fashion & clothing stores by product catalog size.
Last scanned
Feb 25, 2026
