Borncopenhagen
borncopenhagen.dk
BORN Copenhagen is a Danish design brand that creates high-quality organic interior products for children's bedrooms. Their product range includes baby nests, junior nests, swaddles, bed rails, and bed snakes, all made with premium materials and attention to detail for infants and young children.
Products
96
Collections
12
Pages
3
Blog Posts
16
CommerceRank Score
Overall store health assessment based on 5 key factors
63/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#3962 / 16375
Faster than 76% of stores
Baby & Kids Ranking
#77 / 402
Top 19% in category
Category Avg Performance
56
+12 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#282 in Baby & Kids
Above average (top 49%)
84% below average
96 products vs 612 avg
Faster than 81% of Baby & Kids stores
PageSpeed score: 68/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
84% below average
avg
87% below average
avg
84% below average
avg
52% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 49% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Baby & Kids Stores
Other baby & kids stores with similar size
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About Borncopenhagen
Borncopenhagen is a baby & kids ecommerce store built on Shopify and operating in DK. The store currently offers 96 products organized across 12 collections, making it comparable in size for the baby & kids category.
Theme and Design
Borncopenhagen uses the Aurora theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Borncopenhagen achieves a performance score of 68/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 85/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Borncopenhagen uses TrustPilot for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Borncopenhagen ranks #282 out of 575 stores we track. This places them in the top 49% of baby & kids stores by product catalog size.
Last scanned
Feb 25, 2026
