Brandinitoffee
brandinitoffee.com
Brandini Toffee is a maker of premium small batch toffee candies handmade in Palm Springs, California using simple ingredients. The store offers toffee products including flavored popcorn and gift options, with shipping available on orders over $100.
Performance Needs Attention
This store scores 28/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
18
Collections
6
Pages
23
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
41/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 28 points below Food & Drink category average (56)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15843 / 16375
Faster than 3% of stores
Food & Drink Ranking
#1299 / 1334
Top 97% in category
Category Avg Performance
56
-28 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
1.8s
Largest Contentful Paint
0.060
Cumulative Layout Shift
96ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#1106 in Food & Drink
Below 62% of stores
92% below average
18 products vs 235 avg
Slower than 97% of Food & Drink stores
PageSpeed score: 28/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
92% below average
avg
82% below average
avg
28% above average
avg
93% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 62% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Brandinitoffee
Brandinitoffee is a food & drink ecommerce store built on Shopify and operating in US. The store currently offers 18 products organized across 6 collections, making it comparable in size for the food & drink category.
Theme and Design
Brandinitoffee uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Brandinitoffee achieves a performance score of 28/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Brandinitoffee has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Brandinitoffee ranks #1106 out of 1794 stores we track. This places them in the top 62% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
