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Brasshardware

Shopify

brasshardware.com

Brass Hardware is a Savannah-based manufacturer of semi-custom fine furnishings, specializing in brass shelving units, tipping rails, hooks, mounted hardware, and bespoke furniture pieces. All products are designed and crafted in-house by their team of artisans, with options for custom builds and finishes.

Furniture
Streamline
US / USD
PayPal +1
Visit Store

Products

64

Collections

29

Pages

28

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

55/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 25 Feb 2026

Overall Ranking

#6652 / 16375

Faster than 59% of stores

Furniture Ranking

#104 / 281

Top 37% in category

Category Avg Performance

56

+6 above avg

Category Avg LCP

1.8s

Faster than avg

62

Performance

83

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.4s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

83ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 446 Furniture stores

#315 in Furniture

Below 71% of stores

94% below average

64 products vs 1,042 avg

Faster than 63% of Furniture stores

PageSpeed score: 62/100

Category Benchmarks

Compared to 446 stores in Furniture

Products64 / avg 1,042

94% below average

avg

Collections29 / avg 155

81% below average

avg

Pages28 / avg 164

83% below average

avg

Blog Posts3 / avg 37

92% below average

avg

Theme & Design

Theme Name

Streamline

Type

Theme Store

Theme Store ID

872

Tech Stack

Platform

Shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 71% by catalog size

Content Investment

low

Basic content (28 pages)

Tech Stack Maturity

Mature stack

No review platform (33% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

64 products29 collections28 pages3 blogs

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About Brasshardware

Brasshardware is a furniture ecommerce store built on Shopify and operating in US. The store currently offers 64 products organized across 29 collections, making it comparable in size for the furniture category.

Theme and Design

Brasshardware uses the Streamline theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Brasshardware achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 83/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Brasshardware has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Furniture category, Brasshardware ranks #315 out of 446 stores we track. This places them in the top 71% of furniture stores by product catalog size.

Last scanned

Feb 25, 2026

Brasshardware | Furniture Store Analysis | CommerceRank