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Brilho

Shopify

brilho.co

Brilho is a Colombian jewelry distributor and manufacturer offering wholesale jewelry and accessories in materials including gold-filled, sterling silver (925), stainless steel, and gold-plated finishes. The store carries a wide range of jewelry types including earrings, necklaces, rings, bracelets, and religious items, positioning itself as a direct importer and fabricator serving retailers with competitive wholesale pricing and margins.

Visit Store

Products

18,002

Collections

15

Pages

8

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

B

71/100

performance20/25 (Good)
catalog25/25 (Large catalog)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content11/15 (Good)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#961 / 16375

Faster than 94% of stores

Jewelry & Accessories Ranking

#26 / 514

Top 5% in category

Category Avg Performance

57

+22 above avg

Category Avg LCP

1.9s

Faster than avg

79

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

114ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#5 in Jewelry & Accessories

Top 1% of stores

2238% above average

18,002 products vs 770 avg

Faster than 95% of Jewelry & Accessories stores

PageSpeed score: 79/100

No BNPL options

61% of Jewelry & Accessories stores offer PayPal

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products18,002 / avg 770

2238% above average

avg

Collections15 / avg 50

70% below average

avg

Pages8 / avg 17

53% below average

avg

Blog Posts3 / avg 26

88% below average

avg

Category Intelligence

How Brilho compares to other jewelry & accessories stores

Theme Adoption

13%

of Jewelry & Accessories stores use this theme

Insights

  • 61% of Jewelry & Accessories stores offer PayPal

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

Shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (8 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

18,002 products15 collections8 pages3 blogs

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About Brilho

Brilho is a jewelry & accessories ecommerce store built on Shopify and operating in US. The store currently offers 18,002 products organized across 15 collections, making it larger than average for the jewelry & accessories category.

Theme and Design

Brilho uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of jewelry & accessories stores.

Performance Analysis

Based on Google PageSpeed Insights, Brilho achieves a performance score of 79/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Brilho has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal

Competitive Positioning

Within the Jewelry & Accessories category, Brilho ranks #5 out of 679 stores we track. This places them in the top 1% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 25, 2026

Brilho | Jewelry & Accessories Store Analysis | CommerceRank