Brilijoi
brilijoi.com
Brili Joi is a specialty retailer offering handmade bags crafted from renewable Portuguese cork and unique fashion jewelry pieces. The store specializes in sustainable accessories including backpacks, handbags, crossbody bags, wallets, and a curated jewelry collection featuring bracelets, earrings, and necklaces.
Products
221
Collections
16
Pages
9
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
51/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#236 in Jewelry & Accessories
Above average (top 35%)
71% below average
221 products vs 770 avg
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
71% below average
avg
68% below average
avg
47% below average
avg
88% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 35% by catalog size
low
Basic content (9 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Brilijoi
Brilijoi is a jewelry & accessories ecommerce store built on Shopify and operating in CA. The store currently offers 221 products organized across 16 collections, making it comparable in size for the jewelry & accessories category.
Theme and Design
Brilijoi uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 13% of jewelry & accessories stores.
Tech Stack
Beyond the core Shopify platform, Brilijoi has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Brilijoi ranks #236 out of 679 stores we track. This places them in the top 35% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 25, 2026
