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Bronwengwillim

shopify

bronwengwillim.co.uk

Bronwen Gwillim creates one-off, wearable sculptural jewellery handmade from repurposed plastic, recycled silver, and resins. The brand focuses on bold, contemporary, and sustainable pieces celebrating playful and expressive design with an emphasis on environmental protection.

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Products

82

Collections

12

Pages

9

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

43/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content11/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Jewelry & Accessories Ranking

#12 / 514

Top 2% in category

Category Avg Performance

57

+2 above avg

Category Avg LCP

1.9s

59

Performance

79

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

6.2s

Speed Index

Store Audit

Actionable insights compared to 679 Jewelry & Accessories stores

#11 in Jewelry & Accessories

Top 2% of stores

89% below average

82 products vs 770 avg

Faster than 98% of Jewelry & Accessories stores

PageSpeed score: 59/100

No BNPL options

61% of Jewelry & Accessories stores offer PayPal

Category Benchmarks

Compared to 679 stores in Jewelry & Accessories

Products82 / avg 770

89% below average

avg

Collections12 / avg 50

76% below average

avg

Pages9 / avg 17

47% below average

avg

Blog Posts2 / avg 26

92% below average

avg

Category Intelligence

How Bronwengwillim compares to other jewelry & accessories stores

Theme Adoption

0%

of Jewelry & Accessories stores use this theme

Insights

  • 61% of Jewelry & Accessories stores offer PayPal

Theme & Design

Theme Name

Jumpstart

Type

Theme Store

Theme Store ID

782

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

low

Basic content (9 pages)

Tech Stack Maturity

Basic stack

No review platform (25% of category uses one)No BNPL detected (66% of category offers BNPL)

Business Sophistication

Early stage

Modern Theme

Store Timeline & History

Feb 2026

82 products12 collections9 pages2 blogs

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About Bronwengwillim

Bronwengwillim is a jewelry & accessories ecommerce store built on shopify and operating in SE. The store currently offers 82 products organized across 12 collections, making it comparable in size for the jewelry & accessories category.

Theme and Design

Bronwengwillim uses the Jumpstart theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bronwengwillim achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 79/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bronwengwillim has not implemented a third-party review platform. Compared to other jewelry & accessories stores, 61% of jewelry & accessories stores offer paypal

Competitive Positioning

Within the Jewelry & Accessories category, Bronwengwillim ranks #11 out of 679 stores we track. This places them in the top 2% of jewelry & accessories stores by product catalog size.

Last scanned

Feb 22, 2026

Bronwengwillim | Jewelry & Accessories Store Analysis | CommerceRank