Bru Cups
bru-cups.co.uk
Bru Cups is an ecommerce store selling leakproof ceramic-lined travel mugs, reusable coffee cups, insulated bottles, and reusable straws. The brand emphasizes minimalist design, performance, and sustainability in their product range of high-quality reusable drinkware.
Products
23
Collections
4
Pages
8
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Homeware Ranking
#1 / 457
Top 0% in category
Category Avg Performance
58
-8 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
4.9s
Speed Index
Store Audit
Actionable insights compared to 673 Homeware stores
#2 in Homeware
Top 0% of stores
97% below average
23 products vs 898 avg
Faster than 100% of Homeware stores
PageSpeed score: 50/100
Category Benchmarks
Compared to 673 stores in Homeware
97% below average
avg
95% below average
avg
60% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (8 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Bru Cups
Bru Cups is a homeware ecommerce store built on shopify and operating in IT. The store currently offers 23 products organized across 4 collections, making it comparable in size for the homeware category.
Theme and Design
Bru Cups uses the Jumpstart theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bru Cups achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 87/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bru Cups uses Yotpo for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Homeware category, Bru Cups ranks #2 out of 673 stores we track. This places them in the top 0% of homeware stores by product catalog size.
Last scanned
Feb 22, 2026
