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Bullbrand

shopify

bullbrand.co.uk

Bull Brand is a UK-based online specialist retailer offering rolling tobacco, pipe tobacco, cigarettes, rolling papers, filter tips, and e-liquids from major brands including Marlboro, Benson & Hedges, Camel, and Davidoff. The store positions itself as a convenient source for smoking accessories with emphasis on competitive pricing and fast delivery across the UK.

Vape & CBD
Bespoke
GB / GBP
TrustPilot
Pipe +2
Visit Store

Products

1,697

Collections

303

Pages

18

Blog Posts

108

CommerceRank Score

Overall store health assessment based on 5 key factors

B

82/100

performance12/25 (Needs work)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Vape & CBD Ranking

#2 / 164

Top 1% in category

Category Avg Performance

57

+1 above avg

Category Avg LCP

1.7s

Slower than avg

58

Performance

95

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.8s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPneeds work

201ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.4s

First Contentful Paint

TTFBgood

474ms

Time to First Byte

SIneeds work

5.7s

Speed Index

Store Audit

Actionable insights compared to 243 Vape & CBD stores

#1 in Vape & CBD

Top 0% of stores

226% above average

1,697 products vs 520 avg

Faster than 99% of Vape & CBD stores

PageSpeed score: 58/100

Category Benchmarks

Compared to 243 stores in Vape & CBD

Products1,697 / avg 520

226% above average

avg

Collections303 / avg 72

321% above average

avg

Pages18 / avg 18

0% above average

avg

Blog Posts108 / avg 46

135% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

Pipe
PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 0% by catalog size

Content Investment

high

Strong content (108 blogs, 18 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Mature

International

Store Timeline & History

Feb 2026

1,697 products303 collections18 pages108 blogs

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About Bullbrand

Bullbrand is a vape & cbd ecommerce store built on shopify and operating in GB. The store currently offers 1,697 products organized across 303 collections, making it larger than average for the vape & cbd category.

Theme and Design

Bullbrand uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bullbrand achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 95/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bullbrand uses TrustPilot for customer reviews and offers Pipe, PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Vape & CBD category, Bullbrand ranks #1 out of 243 stores we track. This places them in the top 0% of vape & cbd stores by product catalog size.

Last scanned

Feb 22, 2026

Bullbrand | Vape & CBD Store Analysis | CommerceRank