Buyly
buyly.it
Buyly is an Italian ecommerce platform specializing in power tools, work equipment, and home furnishings. The store offers a curated selection of tools such as drills, saws, sanders, and cleaning equipment, alongside furniture and outdoor living solutions from Italian and international brands.
Products
396
Collections
74
Pages
11
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
61/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#8307 / 16375
Faster than 49% of stores
Home Improvement Ranking
#156 / 334
Top 47% in category
Category Avg Performance
56
+2 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 503 Home Improvement stores
#129 in Home Improvement
Above average (top 26%)
75% below average
396 products vs 1,558 avg
Faster than 53% of Home Improvement stores
PageSpeed score: 58/100
Category Benchmarks
Compared to 503 stores in Home Improvement
75% below average
avg
12% below average
avg
52% below average
avg
95% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 26% by catalog size
low
Basic content (11 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
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About Buyly
Buyly is a home improvement ecommerce store built on Shopify and operating in IT. The store currently offers 396 products organized across 74 collections, making it comparable in size for the home improvement category.
Theme and Design
Buyly uses the Empire theme from the Shopify Theme Store. This theme choice is used by 4% of home improvement stores.
Performance Analysis
Based on Google PageSpeed Insights, Buyly achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 76/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Buyly has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Home Improvement category, Buyly ranks #129 out of 503 stores we track. This places them in the top 26% of home improvement stores by product catalog size.
Last scanned
Feb 25, 2026