Back to Directory

Cctvoutlet

shopify

cctvoutlet.co.uk

CCTV Outlet is a UK-based retailer offering a comprehensive range of CCTV security systems, including analogue and IP cameras, DVR/NVR recorders, video doorbells, and door entry systems from brands like Reolink and HiLook. The store caters to both residential and commercial customers seeking home security and surveillance solutions, with rental-friendly options and free delivery on orders over £100.

Visit Store

Products

352

Collections

67

Pages

11

Blog Posts

64

CommerceRank Score

Overall store health assessment based on 5 key factors

D

51/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content14/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Home Improvement Ranking

#2 / 334

Top 1% in category

Category Avg Performance

56

+3 above avg

Category Avg LCP

1.8s

Faster than avg

59

Performance

92

Accessibility

100

SEO

Core Web Vitals

LCPgood

1.3s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

103ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.0s

First Contentful Paint

TTFBgood

605ms

Time to First Byte

SIpoor

6.9s

Speed Index

Store Audit

Actionable insights compared to 503 Home Improvement stores

#4 in Home Improvement

Top 1% of stores

77% below average

352 products vs 1,558 avg

Faster than 99% of Home Improvement stores

PageSpeed score: 59/100

No BNPL options

56% of Home Improvement stores offer PayPal

Category Benchmarks

Compared to 503 stores in Home Improvement

Products352 / avg 1,558

77% below average

avg

Collections67 / avg 84

20% below average

avg

Pages11 / avg 23

52% below average

avg

Blog Posts64 / avg 55

16% above average

avg

Category Intelligence

How Cctvoutlet compares to other home improvement stores

Theme Adoption

0%

of Home Improvement stores use this theme

Insights

  • 56% of Home Improvement stores offer PayPal

Theme & Design

Theme Name

Woodstock

Type

Theme Store

Theme Store ID

2239

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (28% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Early stage

Modern Theme

Store Timeline & History

Feb 2026

352 products67 collections11 pages64 blogs

Is this your competitor?

Get a free audit and see how you compare

Compare

About Cctvoutlet

Cctvoutlet is a home improvement ecommerce store built on shopify and operating in GB. The store currently offers 352 products organized across 67 collections, making it comparable in size for the home improvement category.

Theme and Design

Cctvoutlet uses the Woodstock theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Cctvoutlet achieves a performance score of 59/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Cctvoutlet has not implemented a third-party review platform. Compared to other home improvement stores, 56% of home improvement stores offer paypal

Competitive Positioning

Within the Home Improvement category, Cctvoutlet ranks #4 out of 503 stores we track. This places them in the top 1% of home improvement stores by product catalog size.

Last scanned

Feb 22, 2026

Cctvoutlet | Home Improvement Store Analysis | CommerceRank