Chapmanmade
chapmanmade.uk
Chapman Made is a British luxury goods brand specializing in handcrafted leather and canvas bags, backpacks, briefcases, and accessories. The store offers premium, timeless pieces designed for various occasions including everyday use, business, travel, and outdoor pursuits, with additional product lines in fishing and sporting gear.
Products
49
Collections
20
Pages
24
Blog Posts
5
CommerceRank Score
Overall store health assessment based on 5 key factors
64/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Luxury Ranking
#1 / 85
Top 1% in category
Category Avg Performance
55
+33 above avg
Category Avg LCP
2.0s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.1s
Largest Contentful Paint
0.010
Cumulative Layout Shift
104ms
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
—
Time to First Byte
5.0s
Speed Index
Store Audit
Actionable insights compared to 117 Luxury stores
#2 in Luxury
Top 2% of stores
99% below average
49 products vs 4,596 avg
Faster than 99% of Luxury stores
PageSpeed score: 88/100
Category Benchmarks
Compared to 117 stores in Luxury
99% below average
avg
86% below average
avg
68% below average
avg
98% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
low
Basic content (24 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Luxury Stores
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About Chapmanmade
Chapmanmade is a luxury ecommerce store built on shopify and operating in FR. The store currently offers 49 products organized across 20 collections, making it comparable in size for the luxury category.
Theme and Design
Chapmanmade uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Chapmanmade achieves a performance score of 88/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Chapmanmade has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Luxury category, Chapmanmade ranks #2 out of 117 stores we track. This places them in the top 2% of luxury stores by product catalog size.
Last scanned
Feb 22, 2026
