Charliee
charliee.in
Charliee is an online retailer specializing in authentic Indian snacks and sweets, offering premium products such as chikki, chakli, khakhra, namkeen, chips, nuts, bakery items, and curated gift hampers with traditional flavors delivered fresh to customers.
Products
145
Collections
11
Pages
2
Blog Posts
15
CommerceRank Score
Overall store health assessment based on 5 key factors
48/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#11749 / 16375
Faster than 28% of stores
Food & Drink Ranking
#948 / 1334
Top 71% in category
Category Avg Performance
56
-6 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.5s
Largest Contentful Paint
0.000
Cumulative Layout Shift
96ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#322 in Food & Drink
Top 18% of stores
38% below average
145 products vs 235 avg
Slower than 71% of Food & Drink stores
PageSpeed score: 50/100
No BNPL options
52% of Food & Drink stores offer PayPal
Category Benchmarks
Compared to 1794 stores in Food & Drink
38% below average
avg
68% below average
avg
89% below average
avg
67% below average
avg
Category Intelligence
How Charliee compares to other food & drink stores
Insights
- 52% of Food & Drink stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 18% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
Other food & drink stores with similar size
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About Charliee
Charliee is a food & drink ecommerce store built on Shopify and operating in IN. The store currently offers 145 products organized across 11 collections, making it comparable in size for the food & drink category.
Theme and Design
Charliee uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Charliee achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 91/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Charliee has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal
Competitive Positioning
Within the Food & Drink category, Charliee ranks #322 out of 1794 stores we track. This places them in the top 18% of food & drink stores by product catalog size.
Last scanned
Feb 25, 2026
