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Chilinilly

Shopify

chilinilly.com

Chili Nilly is a specialty food brand that produces gourmet, vegan chili seasoning mixes. The company offers a signature family recipe spice blend marketed as a gluten-free chili seasoning product available in disposable packaging.

Visit Store

Products

2

Collections

3

Pages

13

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

44/100

performance20/25 (Good)
catalog5/25 (Minimal)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content9/15 (Good)

Top Recommendations

  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#343 / 16375

Faster than 98% of stores

Food & Drink Ranking

#24 / 1334

Top 2% in category

Category Avg Performance

56

+31 above avg

Category Avg LCP

1.7s

87

Performance

82

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#1533 in Food & Drink

Below 85% of stores

99% below average

2 products vs 235 avg

Faster than 98% of Food & Drink stores

PageSpeed score: 87/100

No BNPL options

52% of Food & Drink stores offer PayPal

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products2 / avg 235

99% below average

avg

Collections3 / avg 34

91% below average

avg

Pages13 / avg 18

28% below average

avg

Blog Posts3 / avg 46

93% below average

avg

Category Intelligence

How Chilinilly compares to other food & drink stores

Theme Adoption

0%

of Food & Drink stores use this theme

Insights

  • 52% of Food & Drink stores offer PayPal

Theme & Design

Theme Name

Label

Type

Theme Store

Theme Store ID

773

Tech Stack

Platform

Shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Smaller catalog (bottom 25%)

Top 85% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Basic stack

No review platform (26% of category uses one)No BNPL detected (62% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

2 products3 collections13 pages3 blogs

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About Chilinilly

Chilinilly is a food & drink ecommerce store built on Shopify and operating in US. The store currently offers 2 products organized across 3 collections, making it comparable in size for the food & drink category.

Theme and Design

Chilinilly uses the Label theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Chilinilly achieves a performance score of 87/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Chilinilly has not implemented a third-party review platform. Compared to other food & drink stores, 52% of food & drink stores offer paypal

Competitive Positioning

Within the Food & Drink category, Chilinilly ranks #1533 out of 1794 stores we track. This places them in the top 85% of food & drink stores by product catalog size.

Last scanned

Feb 25, 2026

Chilinilly | Food & Drink Store Analysis | CommerceRank